Abstract
Gadget is an open-source Digital Marketing & SEO project. Gadget is a library that makes analytics tracking easier for android apps. Secondly, you should create your own events or you can use directly Gadget's pre-defined events. Your own events should impement Gadget's Event interface. It is built using Kotlin, Android. The complete source code is publicly available on GitHub under the Apache License 2.0, making it a useful reference for students building a Digital Marketing & SEO mini project or final-year project.
1. Introduction
Secondly, you should create your own events or you can use directly Gadget's pre-defined events. Your own events should impement Gadget's Event interface. If this event will be tracked to Firebase Analytics as well, you should implementd Gadget's FirebaseEvent interface. This interface has a default bundle implementation and you can override this bundle conversion anytime you want in your own event. (You can notice that some predefined EEC events has different bundle conversions.)
Instead of implementing your own events, you can directly use Gadget's CustomEvent for event tracking.
2. Objective
Gadget is a library that makes analytics tracking easier for android apps
This project demonstrates how Kotlin, Android can be applied to a real-world Digital Marketing & SEO problem.
4. Technology Stack
5. System Requirements
General requirements for this technology stack — check the README for exact versions.
- Android Studio (latest)
- JDK 17
- Android device or emulator
- Git (to clone the repository)
6. Installation & Setup
git clone https://github.com/savepopulation/gadget.git
cd gadgetFull setup instructions are in the project README.
7. Future Enhancements
Suggested extensions you can add to make this your own project.
- Export reports to Google Sheets or PDF
- Schedule weekly automated reports
- Add competitor comparison
8. Viva / Review Questions
Common questions examiners ask for projects in this domain.
- Which marketing or SEO problem does this tool solve?
- Which data sources or APIs does it use (Search Console, Analytics, social platforms)?
- Which metrics or KPIs does it report and how are they calculated?
- How could the output help a business make decisions?
- How would you schedule it to run automatically?
9. Source Code & License
This project is developed by savepopulation and published on GitHub under the Apache License 2.0. Please follow the license terms and credit the original author when you use or modify this code.
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