Google Analytics Plugin

Cordova Google Analytics Plugin for Android & iOS

Digital Marketing & SEOObjective-CApache-2.0

Abstract

Google Analytics Plugin is an open-source Digital Marketing & SEO project. Cordova Google Analytics Plugin for Android & iOS. This plugin provides support for some of the more specific analytics functions (screen, event & exception tracking, custom metrics & dimensions) and also the more generic set and send functions which can be used to implement all of the Google Analytics collection features. It is built using Objective-C, Android. The complete source code is publicly available on GitHub under the Apache License 2.0, making it a useful reference for students building a Digital Marketing & SEO mini project or final-year project.

1. Introduction

This plugin provides support for some of the more specific analytics functions (screen, event & exception tracking, custom metrics & dimensions) and also the more generic set and send functions which can be used to implement all of the Google Analytics collection features.

The send & set functions provide maximum flexibility and allow you to utilize all of the Google Analytics collection calls. Some helper functions are also provided to support some of the more common analytic functions.

2. Objective

Cordova Google Analytics Plugin for Android & iOS

This project demonstrates how Objective-C, Android can be applied to a real-world Digital Marketing & SEO problem.

4. Technology Stack

Objective-CAndroid

5. System Requirements

General requirements for this technology stack — check the README for exact versions.

  • See the project README for exact requirements
  • Git (to clone the repository)

6. Installation & Setup

git clone https://github.com/cmackay/google-analytics-plugin.git
cd google-analytics-plugin
cordova plugin add com.cmackay.plugins.googleanalytics
cordova plugin add com.cmackay.plugins.googleanalytics --variable ANALYTICS_VERSION='11.0.1'

Full setup instructions are in the project README.

7. Future Enhancements

Suggested extensions you can add to make this your own project.

  • Export reports to Google Sheets or PDF
  • Schedule weekly automated reports
  • Add competitor comparison

8. Viva / Review Questions

Common questions examiners ask for projects in this domain.

  1. Which marketing or SEO problem does this tool solve?
  2. Which data sources or APIs does it use (Search Console, Analytics, social platforms)?
  3. Which metrics or KPIs does it report and how are they calculated?
  4. How could the output help a business make decisions?
  5. How would you schedule it to run automatically?

9. Source Code & License

This project is developed by cmackay and published on GitHub under the Apache License 2.0. Please follow the license terms and credit the original author when you use or modify this code.

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