โ† UI/UX Design learning path
UI/UX Design ยท Module 2 of 10

User research

Learn what users need before designing.

๐Ÿ“– Key ideas

  1. Methods: interviews, surveys, observation, analytics, competitor analysis.
  2. Create personas representing user types.
  3. Map user journeys and pain points.
  4. Define the problem statement clearly.
  5. Research avoids building the wrong thing.
๐Ÿ’ก Real-life example: User research is a doctor asking about symptoms before prescribing medicine.
PersonaFictional profile of a user type
User interviewConversation to learn needs
Journey mapSteps users take with emotions
Pain pointProblem users face