โ UI/UX Design learning pathUI/UX Design ยท Module 2 of 10
User research
Learn what users need before designing.
๐ Key ideas
- Methods: interviews, surveys, observation, analytics, competitor analysis.
- Create personas representing user types.
- Map user journeys and pain points.
- Define the problem statement clearly.
- Research avoids building the wrong thing.
๐ก Real-life example: User research is a doctor asking about symptoms before prescribing medicine.
PersonaFictional profile of a user type
User interviewConversation to learn needs
Journey mapSteps users take with emotions
Pain pointProblem users face