Vercel SEO Audit

If you're using Vercel and Google hates your site, this is for you.

Digital Marketing & SEOTypeScriptMIT

Abstract

Vercel SEO Audit is an open-source Digital Marketing & SEO project. If you're using Vercel and Google hates your site, this is for you. A fast, developer-friendly CLI that explains why Google isn't indexing your Next.js site — beyond the vague stuff in Search Console. It detects the misconfigs that silently kill crawling and indexing: redirect traps (308), missing robots/sitemap, noindex headers, canonical mismatches, and Vercel/Next.js quirks. It is built using TypeScript, Next.js, Node.js. Key capabilities include: No JavaScript execution. Pages are fetched and parsed as HTML. Anything rendered on the; No source reading. It never opens app/, pages/, next.config.js or vercel.json;; No field Core Web Vitals. The performance hints are static heuristics on the HTML. Real. The complete source code is publicly available on GitHub under the MIT License, making it a useful reference for students building a Digital Marketing & SEO mini project or final-year project.

1. Introduction

A fast, developer-friendly CLI that explains why Google isn't indexing your Next.js site — beyond the vague stuff in Search Console. It detects the misconfigs that silently kill crawling and indexing: redirect traps (308), missing robots/sitemap, noindex headers, canonical mismatches, and Vercel/Next.js quirks.

2. Objective

If you're using Vercel and Google hates your site, this is for you.

This project demonstrates how TypeScript, Next.js, Node.js can be applied to a real-world Digital Marketing & SEO problem.

3. Key Features / Modules

  • No JavaScript execution. Pages are fetched and parsed as HTML. Anything rendered on the
  • No source reading. It never opens app/, pages/, next.config.js or vercel.json;
  • No field Core Web Vitals. The performance hints are static heuristics on the HTML. Real
  • No schema.org validation. JSON-LD is checked for well-formedness and a few required
  • Vercel checks are header-based only. They cannot see s-maxage the CDN has already

4. Technology Stack

TypeScriptNext.jsNode.js

5. System Requirements

General requirements for this technology stack — check the README for exact versions.

  • Node.js (LTS) and npm / yarn / pnpm
  • VS Code or any code editor
  • Git (to clone the repository)

6. Installation & Setup

git clone https://github.com/JosephDoUrden/vercel-seo-audit.git
cd vercel-seo-audit
npx vercel-seo-audit https://your-site.com
npm i -g vercel-seo-audit
vercel-seo-audit https://your-site.com

Full setup instructions are in the project README.

7. Future Enhancements

Suggested extensions you can add to make this your own project.

  • Export reports to Google Sheets or PDF
  • Schedule weekly automated reports
  • Add competitor comparison

8. Viva / Review Questions

Common questions examiners ask for projects in this domain.

  1. Which marketing or SEO problem does this tool solve?
  2. Which data sources or APIs does it use (Search Console, Analytics, social platforms)?
  3. Which metrics or KPIs does it report and how are they calculated?
  4. How could the output help a business make decisions?
  5. How would you schedule it to run automatically?

9. Source Code & License

This project is developed by JosephDoUrden and published on GitHub under the MIT License. Please follow the license terms and credit the original author when you use or modify this code.

View Source on GitHubDownload ZIP

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